In the 1970’s the womens’ liberation movement was born. The quest for equality in society made women also yearn for freedom of expression in their clothing. The Europeans influenced American fashion with sexualized glamour, style icons Jane Birkin, Bianca Jagger, Brigit Bardot & Farrah Fawcett made miniskirts and platforms popular silhouettes that keep re-appearing on today modern catwalks. Now with FLOGG, disco dancing can be so much more fun as retro classic shapes are made more comfortable with the flip flop EVA component, facilitating women’s agile an upwardly mobile status. FLOGG is a revolutionary new category of footwear -inspired by the laid back California lifestyle and invented for all women who want to feel good and look fantastic without sacrificing design.