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Who Made Your Pants

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Who Made Your Pants? is a campaigning lingerie brand based in Southampton, UK. We're about two things - amazing pants, and amazing women. We think that every day should be a good pants day, and that there should be a little bit of gorgeous under everyone's clothes, something just for them. So we buy fabrics that have been sold on by big underwear companies at the end of season, stop them ending up as waste and turn them into gorgeous new pants that have a great start in life. They're designed to sit flat under clothes, have no VPL, and be comfortable and all day fabulous. We also think that it's not really on for anyone to be made to work in bad conditions just for a cheap pair of pants. Who could feel lovely in something made in a bad place? So we make our pants in a great place. We've a little factory in Southampton where we create jobs for women who've had a hard time. The first job everyone learns is making the pants. We hope that all jobs within the business can be filled by the women as they gain skills though - if someone is interested in marketing, or finance, we'll arrange training. Finally, all profits we make go back into the business - our costs aren't just about rent and fabric and wages, but about training and support and advice. We really do believe that pants can change the world - do you?



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