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Recent years have been quite a rollercoaster for anyone who loves fashion and enjoys dressing well. Online shopping; international brands at your fingertips; free shipping and returns: getting what you want, when you want it, has become the standard. 

Now, we are gradually - thankfully - learning about the repercussions of fast fashion, and shifting towards a more thoughtful future, one that asks questions like, “do I really need another pair of jeans?” 

When it comes to sales, we are faced with the dilemma head- on: attractive markdowns on all the beautiful things we imagine ourselves wearing, versus that voice in the back of our head warning us to think long and hard before we buy anything. It’s hard, right?

That’s why we created this space: a suggested solution that lies somewhere in between. 

We still want new things; to look good and feel good. But there are also ways to shop that little bit better, whether that’s material and production, or just the time we dedicate to it and the frequency.

We’ve created three edits to help make sale shopping more successful and maybe wiser.  

To make it even easier, all edits are regularly updated with the best and most recent selection. Just bookmark this page and return to it when needed. Enjoy!

It might be winter, but our love affair with dresses shows no sign of slowing. We’ve combed the sale rails and hand-selected 50 styles with staying power, from Arket, All Saints, Ghost and more - all with up to 50% off.

FINERY

£49 £139

FINERY

£49 £159

WHISTLES

£169 £299

GHOST

£72.50 £145

We've hand-selected the best sale coats from Arket, Joseph, AllSaints and more...

FOLK CLOTHING

£295 £495

BAUKJEN

£135 £339

WHISTLES

£175 £295

FOLK CLOTHING

£330 £550

‘Buy less,buy better’ is a mantra we live by and we’ll try to help you with the price barrier. Here you can shop for timeless classics and top-quality pieces that are usually out of reach. They might still be considered pricey but they will be the pieces you go back to time and again.  

WHISTLES

£95 £129

WHISTLES

£95 £139

WHISTLES

£60 £85

WHISTLES

£59 £129

This sale edit is all about those pieces with eco-credentials that are now on sale. Organic cotton, recycled materials, sustainably-made fabrics and responsible manufacturing - it’s all here.   

WHISTLES

£159 £249

WHISTLES

£84 £169

WHISTLES

£69 £119

WHISTLES

£69 £139

We all love a good bargain (that’s why we’re here on the sales page, right?) In this edit you’ll find the bestsellers of the season: trend-led but cool pieces that will make your wardrobe - and wallet - smile.  

WHISTLES

£49 £119

WHISTLES

£25 £49

WHISTLES

£55 £99

WHISTLES

£45 £119