£26 £65
Araks’ pink cotton Antonia bra is imbued with the label’s feminine elegance. It’s crafted in New York from organic cotton jersey and shaped to soft triangle cups trimmed with picot in an enlivening orange shade.
Shortly after launching her eponymous lingerie label, Araks Yeramyan made the famous briefs worn by Scarlett Johansson in the opening scene of Sofia Coppola’s Lost In Translation. Her obsession with colour and detail has kept the brand on an upward trajectory, incorporating swimwear and sleepwear, and staying true to Ararks’ vision of everyday luxury.