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£50 £100
Designed to flatter, hold and lift, these 724 jeans from Levi's come in their sculpt with Hypersoft denim for super soft enhanced comfort. With plenty of stretch, they have a versatile straight fit and feminine high-rise while the destructive details and raw edge give this pair a laidback edge.
The oldest (and probably best-known) denim brand in the world continues to stay relevant with affordable collections for women, children and men that combine heritage with innovation, and improving sustainability with fibres like hemp and recycled materials.
'Made with 70% lyocell. Lyocell is made from plant cellulose. While chemicals are used in its production, it is a closed-loop process, meaning that chemicals can be extracted and waste water reused.'