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£93 £155
Massimo Giorgetti’s maximalist aesthetic inspires the pink candy-striped pattern adorning MSGM’s shorts. They’re cut to a relaxed silhouette from breezy cotton-blend poplin with a comfortable elasticated waist and side pockets, then embroidered with a black script logo at the hem.
Launched by former DJ Massimo Giorgetti in Milan, MSGM’s use of piercing colours, crazy patterns and digital prints was an immediate hit with a young, fun and modern following as seen in publications like Marie Claire and Grazia.
Vogue UK Fashion Market Coordinator, Thalia Metallinou and Digital Fashion Writer, Alice Cary say: “As you wait for the sun to return, you could try the French-girl style hack of pairing your favourite shorts with tights. Camille Charrière is a notable fan of the shorts-and-tights combo”. 9 April 2021.