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£50 £95
Rains has come a long way since launching in 2012 with just one item: the poncho. Proving that its outerwear has us protected whatever the weather, the label moves on to whipping up layers that keep you cosy when the temperatures suddenly drop. Enter: the fleece hoody. Shaped to a relaxed silhouette, it's topped with a high neck and drawstring hem, keeping the gale force winds safely at bay.
Inspired by Scandinavian design heritage as well as weather, RAINS succeeded in making rainwear fashionable. With their minimal aesthetic, sophisticated colours and impeccable waterproofing, the Danish brand’s backpacks, jackets and bags make rainy days something to celebrate, not avoid.