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£227
Après ski? Yes please. Traditional mountain wear is the starting point for this chic, velvet-trimmed puffer jacket. The versatile and directional design is packed with authentic detailing and is sharp enough for town or country. Bursting with intelligence, the jacket has hidden straps so you can transform it into a backpack when the fancy takes you.
Part of the Max Mara stable, Sportmax is geared toward the younger urban style conscious. Deconstructed tops, silk party dresses and bold prints bring luxury at reasonable prices. Find them in publications like Grazia and Vogue.
'Sports-luxe is here to stay, and with puffas and anoraks making an appearance on the runway, this is this season's most wearable trend.' October 2017 issue, page 99.