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£10
Take it from STINE GOYA: your tresses are the final frontier when it comes to accessorising. On a mission to perk up your ponytail (or top knot, side-braid or whatever your preferred style), the Scandi brand whips up this scrunchie from planet-friendly recycled polyester before covering it in a flowery abstract motif. Great graphics and eco-credentials, too? It's a solid yes from us.
Danish designer Stine Goya has carved a niche with her colourful rejection of the familiar tropes of tasteful Scandinavian minimalism, underpinned by flattering cuts and high-quality fabrics. The brand has implemented strategies for environmental and social responsibility, in line with the UN’s Sustainable Development Goals, with an ambition to use 90% recycled or more sustainable materials across its whole collection by 2025.
'Made with 100% recycled polyester. Recycled material reduces waste in the short term and uses fewer natural resources than virgin material.'
