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£65
There’s no shortage of influencers and celebrities (and hey, even royalty) sporting Vejas these days – and it’s pretty easy to see why: the label is eco-conscious when sourcing materials for each of its pairs. It uses organic cotton-canvas to create the low-top silhouette of these Nova trainers, while the sole are made from wild rubber from the Amazonian forest.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'Made with 100% organic cotton. Organic cotton is grown without synthetic pesticides and fertilisers, uses less water and emits up to 46% less greenhouse gas than non-organic.'