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£80 £115
Veja’s signature V motif is embellished on the side and subtly debossed on the tongue of these black leather V-10 low-top trainers. They’re perforated at the front for added aeration and feature a white logo-printed heel tab that’s complemented by the white sole – the molded ruber is responsibly sourced from the Amazonian rainforest.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'VEJA soles are made with 18 to 22 % natural rubber. purchased directly from seringueiro (rubber tapping) communities in the Amazon forest. VEJA uses a high proportion of organic cotton in the canvas, laces and uppers of many of its models.'