LOÉIL was established in April, 2014 and headquartered in the heart of Los Angeles, California. LOÉIL started selling local L.A. brands but have since expanded our offerings to include up-and-coming independent International designers from the US and abroad.The underlying philosophy of LOÉIL is clean minimalism, simplicity and femininity interpret a modern twist. LOÉIL has curated all pieces of collections to offer the very best in quality and thoughtfully designed, produced and made to last. LOÉIL hope to provide a unique global brands that attracts those of similar mind. Over the year LOÉIL relocates creative and production teams to Asia to focus on global expansion in September 2015.