With the motto “Always make sure you’re one step ahead,” Odlo was born in 1946. An enthusiastic Norwegian sportsman named Odd Roar Lofterød started the company with a heaping portion of creativity and courage. The company began producing training tights for ice-skating athletes that protected from the cold, and from there the concept soared. These days, Odlo has a market-leading range of gear for all climates, with more than 550 different products for all types of athletes. And the future for Odlo is an exciting one.
