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£140
When it comes to branding, Acne Studios either goes bold or keeps its distinctive lettering to a minimum. One look at the Brommo bucket hat, it’s clear that the style falls into the latter category. Kept free of pretty much any detail, save for the tiny moniker-embossed woven tab at one corner, it’s crafted from cool, pure cotton and stitched with a slim folded brim shielding your eyes from the sun. The styling? A pair of shades, of course.
Swedish design collective ACNE was founded in 1997 by Jonny Johansson. Initially specialising in jeans the brand now is a byword for modern classics infused with Scandinavian cool as seen in the likes of Stella and Elle.