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£40
Acne Studios founder Jonny Johannson first sketched out the Face motif in marker, aiming to capture the essence of the Swedish citizen: "not too happy, not too sad’’. Now, the stoic square can be found on everything from the label's cosy knitted hats to these socks, where it's stitched cartoon-like into the back. Spun from soft cotton with a hint of stretch, they would look ideal peeking out from the top of your trainers.
Initially specialising in jeans, Swedish multi-disciplinary fashion house Acne Studios is now a byword for modern classics infused with Scandinavian cool, including its much-imitated fringed scarf.