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£290
Selfridges Says: Relaunched in 2003 by denim guru Jerome Dahan, AGOLDE should be your first port of call when seeking new jeans. Looking for proof? Just take the Harper pair, which is plucked from the LA label’s AW23 collection. Spun from soft denim imbued with organic cotton (which requires less water and energy during production than standard cotton), they’re shaped to a relaxed silhouette that’s sculpted to a mid-rise waistband before falling into straight legs. Slip them on for strolls down Rodeo Drive.
Los Angeles-based AGOLDE defines itself as a fashion-forward denim label, experimental in both approach and design. Part of the same family as Citizens of Humanity and GOLDSIGN, the AGOLDE design collective focuses on sustainability and comfort, to create modern interpretations of classic styles.
'Made with at least 50% organic cotton. Organic cotton is grown without synthetic pesticides or fertilisers, uses less water and emits less greenhouse gas than non-organic.'