Ramona Brand-Print Cotton Sweatshirt

Selfridges Says: ANINE BING’s eponymous founder was born in Denmark, grew up in Sweden, and now calls L.A. home – so it makes sense that the label combines Scandi simplicity and American ease. Stripping everything back to the essentials, the brand spins this Ramona sweatshirt from super-soft cotton jersey, simply shaping it to a relaxed fit with a scoop neck and long sleeves. Signing off the style with branding, it’s then doodled with the names of different cities.

• 100% cotton
• Ref: R04276386

Danish-born and California-based Anine Bing is a model, singer and now fashion designer. Her pieces are the elevated basics every modern wardrobe needs. From silk slip dresses to oversized blazers, her easy-to-wear designs marry understated elegance with a rock chic edge, for effortless day-to-night style.