I Am A Plastic Bag Canvas Tote Bag

Anya Hindmarch continues to make the world a better place with its I am a Plastic Bag tote. Far from simply being an obvious statement, it’s a claim that celebrates the style’s production from 32 half-litre recycled plastic bottles – just think of the landfill saving. It took two years of development to come up with the perfect fabric designed to never be thrown away, from smashing the plastic into polyester pellets to melting it and weaving it into the canvas feel material you see here.

• 100% canvas; trims 100% leather
• Height 17cm, width 28cm, depth 11cm

From designing her very first bag to critically-acclaimed London Fashion Week shows, Anya Hindmarch has approached every project with the creativity and humour that has become synonymous with the brand. Highlights of the last 25 years include the famous I Am Not a Plastic Bag – for which 80,000 people queued across the UK – London Fashion Week shows and windows and pop-ups in some of the world’ s leading stores, including Selfridges in London, Colette in Paris and Isetan in Tokyo.