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£39 £78
Araks's blue Yanelis bra balances soft feminine nuances with classic lingerie craftmanship. It's crafted in the label's New York studio from cotton mesh with blended silk inserts – note the ruched gathers along underbust band for added texture – then fitted with adjustable shoulder straps, then finished with a hook-and-eye fastening.
Shortly after launching her eponymous lingerie label, Araks Yeramyan made the famous briefs worn by Scarlett Johansson in the opening scene of Sofia Coppola’s Lost In Translation. Her obsession with colour and detail has kept the brand on an upward trajectory, incorporating swimwear and sleepwear, and staying true to Ararks’ vision of everyday luxury.