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£450
Selfridges Says: With logos officially taking on a life of their own, Balmain keeps to a formula that stands the test of time: simple, stark prints on a detail-free backdrop. Taking the blank canvas of a cotton crewneck T-shirt, the Parisian brand makes its mark on this short-sleeved style by stamping its name – and iconic city – plain to see across the chest. Its styling potential reaches infinity, but we needn't tell you that.
French luxury label Balmain is known for its bold clothing and accessories, that blend classic heritage style with an edgy modern aesthetic. From tailored military-style jackets, B-Buzz handbags, statement bikinis and Balmain Paris logo t-shirts and tops for women, to its iconic 'unicorn' trainers, men's jumpers and polo shirts, it's one the best-known names in fashion.