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£170
FAITHFULL THE BRAND designs its sun-spattered silhouettes under the swaying palm trees and paradisiacal beaches of Bali. But before local artisans come to hand-print and dye the label's creations, it soars across the globe in search of inspiration. We imagine a hidden antique market is the muse behind the Daija shirt. Spun from cloud-soft cotton poplin, this lightweight layer falls languidly over your frame, from the structured collar to the curved hem, before it's splashed in slender stripes.
Faithfull the Brand was established in 2012 on the Island of Bali, Indonesia by the two friends Australian Sarah-Jane Abrahams & Norwegian Helle Them-Enger. Their friendship allows them to fuse Scandinavian simplicity with the Australian laid-back spirit. Together they create the perfect balance with their diverse backgrounds in design & marketing, sales & retail.