Frame has earnt a cult following thanks to its extensive denim collection. Forget any ideas you have about rigid, restrictive jeans, though; the LA label puts comfort at the top of its priorities. A case in point? The Le Brigitte shorts. Cut from the brand’s premium cotton, this laid-back pair is swathed in stripes and slashed high on the leg with raw hems. If you ask us, they’re destined to keep you cool on sun-soaked strolls along Venice beach.
It all started with one good pair of jeans – Le Skinny de Jeanne. The super-flattering style was soon spotted on supermodels like Miranda Kerr and Karlie Kloss, and the brand blew up. Today, Frame Denim focuses on flawless design with a European aesthetic – the French “dressed up casual” has become the label’s DNA.
