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£125 £250
No doubt taking cues from Françoise Hardy's style in the '70s, FRAME's jeans have a high-rise waist and wide legs. They're made from slightly stretchy denim that's blended partially with post-consumer recycled cotton.
It all started with one good pair of jeans – Le Skinny de Jeanne. The super-flattering style was soon spotted on supermodels like Miranda Kerr and Karlie Kloss, and the brand blew up. Today, Frame Denim focuses on flawless design with a European aesthetic – the French “dressed up casual” has become the label’s DNA.
'Made with 41% lyocell and 40% Recycled Cotton. Lyocell is made from plant cellulose. While chemicals are used in its production, it is a closed-loop process, meaning that chemicals can be extracted and waste water reused. Recycled material reduces waste in the short term and uses fewer natural resources than virgin material.'
