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£255
With a name like The Lounge, it’s not hard to guess what these FRAME jeans are inspired by. Just like a pair of jogging bottoms, they’re shaped to a relaxed silhouette that tapers all the way down to the ankles, where they’re fitted with elasticated cuffs. Made from pure cotton to keep them as comfy as loungewear, they’re then topped with a high-rise waist primed for a jumper to be tucked into come Sunday brunch – after all, you won’t be reserving them for days spent indoors.
It all started with one good pair of jeans – Le Skinny de Jeanne. The super-flattering style was soon spotted on supermodels like Miranda Kerr and Karlie Kloss, and the brand blew up. Today, Frame Denim focuses on flawless design with a European aesthetic – the French “dressed up casual” has become the label’s DNA.