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£125 £235
Selfridges Says: Established in 2000, Copenhagen-based GANNI has been dreaming up planet-friendly pieces for over two decades. An example? This denim midi skirt. Crafted from organic cotton (which requires less water and energy during production than standard cotton), it’s shaped to a mid-rise silhouette that’s topped with belt loops and fitted with five pockets. It’s then signed off with a branded patch at the back, so everyone will recognise your love for the label.
Ganni’s distinctive yet wearable collections are driven by how the creative director herself wants to dress, lending everything an easy, organic feel. With a perfect blend of femininity and cool - and reasonable prices - this is one to bookmark.
'Made with at least 50% organic cotton. Organic cotton is grown without synthetic pesticides or fertilisers, uses less water and emits less greenhouse gas than non-organic.'