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£175.00
It's no wonder bold graphics and uncanny silhouettes occupy such a fundamental place within GANNI's roster: the Danish label has sought to reimagine the minimalist confines of Scandinavian fashion since its inception in 2000. Putting its joy-focused aesthetic front and centre, the brand dreams up this cheery tote bag. Spun from planet-friendly recycled cotton canvas, its spacious profile is splashed with a playful graphic print of a smiley face. Say cheese.
Ganni’s distinctive yet wearable collections are driven by how the creative director herself wants to dress, lending everything an easy, organic feel. With a perfect blend of femininity and cool - and reasonable prices - this is one to bookmark.
As the sustainable fashion movement gathers pace, we’re shining a light on the individual pieces with eco credentials, whether that’s lower-impact natural fabrics like linen, lyocell and organic cotton, recycled fibres, or more planet-friendly manufacturing techniques. If it’s greener, it’s here.