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£920
Sans serif with classic proportions is the perfect way to describe Givenchy's latest logo – in keeping with the fashion industry's ultra-minimalistic aesthetic in recent seasons, of course. Where can you find it? Subtly stamped at the front of this cotton-jersey hoody, from the Parisian maison's latest drop. As for Paul Barnes' 4G motif? You'll spot it embroidered at the back of this long-sleeved layer. You can thank us later.
With its haute couture roots and now under creative director Sarah Burton, Givenchy is one of fashion's most sought-after brands, whether it's leather bags and boots, elegant tailoring and evening dresses or luxury casual wear.