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£790
No, the good people at Gucci haven’t discovered a new species called the Iccug, the print across the front of this hoody is the result of a collaboration with British children’s illustrator Freya Hartag. Whipped up in soft cotton, it plays host to a chimeric mythical creature dreamt up by Hartag and accompanied by the Italian label’s moniker in reverse as a testament to its cheeky sense of humour. Pull yours on with shorts for summer, we say.
Hottest heritage brand on the fashion radar right now, Gucci is redefining modern luxury under new creative director Alessandro Michele’s visionary command. See the collection in Vogue, Tatler and many others.
