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£55
Available online only, this limited-edition HUGO T-shirt for men and women features an exclusive print highlighting the new Spring/Summer 2018 runway collection. Designed in super-soft single cotton jersey, this straight-cut style has been pigment printed with a fresh take on the HUGO logo and the date of the show. Be part of the moment and contrast this versatile piece against plain black trousers and white low-top trainers for a modern, casual look.
Founded in 1924, the German company known for its sharp suiting and white shirts is undergoing a high-fashion metamorphosis with Jason Wu at its reins. Known for his love of flourish, the designer challenges the streamlined Hugo Boss aesthetic, and the result is an accomplished mix of classic and modern with an emphasis on print and cut. See the looks in Vogue, Elle and Glamour.