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£55 £109
A creative take on a wardrobe staple in easy-wear stretch cotton poplin by HUGO Woman. This straight-cut collarless blouse features a covered front placket for streamlined appeal, ribbon details at the sleeves for individual styling, and a feminine rounded hemline. Tie the ribbons in bows or knots for a range of directional looks this season.
Founded in 1924, the German company known for its sharp suiting and white shirts is undergoing a high-fashion metamorphosis with Jason Wu at its reins. Known for his love of flourish, the designer challenges the streamlined Hugo Boss aesthetic, and the result is an accomplished mix of classic and modern with an emphasis on print and cut. See the looks in Vogue, Elle and Glamour.