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£350
Jonathan Anderson, the Creative Director of Loewe, transforms the brand’s Spanish heritage into something a little more modern (and a lot quirkier) with this playful baby penguin charm. Crafted in its native country, the charming little chick (seriously, look at those eyes) is formed from felted wool before being attached to a leather strap and finished with a branded bead. Simply attach it to your keys or let it dangle from your bag to liven up any look.
For more than 150 years Loewe specialised in leather and silk. While still renowned for its expertly crafted leather goods, including its now-iconic origami-inspired puzzle fold bags, the range has grown to include a wide range of innovative luxury accessories and ready-to-wear collections that have captured the zeitgeist.