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£137 £275
First seen in MSGM’s Pre-AW20 lookbook, this red shirt features a playful print of carnivorous plants that captures the label’s spirited aesthetic. Shaped in Italy from cotton poplin to an oversized silhouette, it has a Cuban collar and a clean-lined French placket. Take a maximalist stance and pair it with the coordinating shorts on warm-weather days.
Launched by former DJ Massimo Giorgetti in Milan, MSGM’s use of piercing colours, crazy patterns and digital prints was an immediate hit with a young, fun and modern following as seen in publications like Marie Claire and Grazia.
