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£182 £280
MSGM challenges traditional shirting codes with this blue and white-striped rendition. It's crafted in Italy from cotton-blend poplin with a chest pocket embroidered with a black logo, then balanced with a grey and floral-printed patch that gives it an off-kilter feel.
Launched by former DJ Massimo Giorgetti in Milan, MSGM’s use of piercing colours, crazy patterns and digital prints was an immediate hit with a young, fun and modern following as seen in publications like Marie Claire and Grazia.
