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£42 £45
Did you know that New Balance was dreamt up when founder William Riley observed chickens in his backyard and noticed the animal's feet were perfectly balanced thanks to their three-point anatomy? Since then, the brand has been on a mission to craft styles like the 827’s, toeing the line between design and functionality. Set on a chunky sole, this pair is crafted with mesh panelling for maximum breathability and embellished with the iconic logo on the side.
A classic on the sportswear scene that started out selling arch supports to police officers and waiters in the early 1900s, New Balance has re-emerged as a fashion must-have in recent years and, with stylish collaborations from J.Crew to Stone Island, the iconic sneakers are going nowhere.