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£50 £80
Selfridges Says: Patagonia prefers to keep things practical and simple, which feeds into the label’s overarching ethos of environmental sustainability. It comes as no surprise, then, that the Atom Tote backpack is formed largely from planet-friendly recycled fibres. The compact pack makes the most of its space, with a sleeve for stowing your device inside and two extra pockets to keep you organised whether you’re mountaineering or commuting. Plus, the durable water-repellent coating means you won’t have to worry about unexpected downpours.
Patagonia started small, making tools for climbers. Now, it makes clothes for outdoor adventures from trail-running to skiing and uses its voice to campaign for the protection of nature. Patagonia itself has taken impressive steps to reduce its environmental impact and set a goal for complete carbon neutrality by 2025.
'Made with at least 50% recycled polyester. Recycled material reduces waste in the short term and uses fewer natural resources than virgin material.'