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£138
The velcro straps across the forefoot of Veja’s white Recife trainers give them a sporty slant. They’re made from smooth leather fitted with the label's signature with a V-logo on the sidewall, while they sit on a sole made from wild rubber that's responsibly sourced from the Amazon rainforest.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'VEJA soles are made with 20-30% natural rubber. purchased directly from seringueiro (rubber tapping) communities in the Amazon forest. VEJA uses a high proportion of organic cotton in the canvas, laces and uppers of many of its models.'
