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£78 £130
Veja's 'V-10' sneakers have been designed to celebrate the French label's 10 year anniversary. Each pair is crafted using considered materials, including responsibly sourced leather, organic cotton and wild rubber harvested from the Amazon rainforest.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'VEJA soles are made with 20-30% natural rubber. purchased directly from seringueiro (rubber tapping) communities in the Amazon forest. VEJA uses a high proportion of organic cotton in the canvas, laces and uppers of many of its models.'
