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£140
Veja’s Venturi trainers are the brand’s sportiest silhouette yet, thanks to their 90s-inspired chunky sole and perforated sides. What’s more, the design is crafted completely from ethically sourced and recyclable materials, making them ideal for both you and your environment. While the upper textile is rendered from Alveomesh (made from recycled plastic bottles, FYI) the sole is made from rubber sourced from the Amazon rainforest.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
'VEJA soles are made with 20-30% natural rubber. purchased directly from seringueiro (rubber tapping) communities in the Amazon forest. VEJA uses a high proportion of organic cotton in the canvas, laces and uppers of many of its models.'
