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£75.00
There’s no shortage of influencers and celebrities (and hey, even royalty) sporting Veja these days – and it’s pretty easy to see why: the label is eco-conscious when sourcing materials for each of its pairs. It uses organic-cotton canvas to create the Nova trainers. The low-top silhouette sits on soles made from responsibly sourced wild rubber sourced from the Amazonian forest. A great way to go that extra mile, if you ask us.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
As the sustainable fashion movement gathers pace, we’re shining a light on the individual pieces with eco credentials, whether that’s lower-impact natural fabrics like linen, lyocell and organic cotton, recycled fibres, or more planet-friendly manufacturing techniques. If it’s greener, it’s here.
