Ida Cropped Straight Denim Jeans New season, new jeans. The Ida are made from an organic cotton-blend denim. The straight cropped fit keeps to the vintage aesthetic while the classic five-pocket construction sticks to what we know. Complete with slight distressing to the denim, they've got a really laidback vibe. Tuck in your fave tee and slip on on some of our signature sliders – that's easy styling, elevated.

79% organic cotton, 20% recycled cotton, 1% elastane
Product ID: W060EB-5

Born and bred in East London, this brand’s urban aesthetic is still its signature. Its leather jackets are legendary, but you’ll also find dresses with a boho vibe, and casual essentials from knitwear to footwear.

Discover the best white jeans from Paige, Frame, Agolde, Rag & Bone and 7 For All Mankind alongside Boden, ARKET, AllSaints, REISS and Hush. From wide and barrel legs to straight, skinny, loose and flared cuts, explore our favourite denim for summer.