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Bella Freud's designs all harbour a certain lightheartedness, whether it be through her clever pop-culture references or smile-inducing graphics, just like the Good Times T-shirt. Spun from the London-based designer's signature organic cotton, this layer is shaped into a figure-skimming, short-sleeve profile proudly stamped with lettering spelling out 'Good Times' across the chest. Let them roll, we say.
Bella Freud has been making waves in the fashion industry since 1990. With her playfully embroidered signature sweatshirts and iconic jumpers, her eclectic and unconventional style has made her a cult favourite.
As the sustainable fashion movement gathers pace, we’re shining a light on the individual pieces with eco credentials, whether that’s lower-impact natural fabrics like linen, lyocell and organic cotton, recycled fibres, or more planet-friendly manufacturing techniques. If it’s greener, it’s here.
