With its focus on timeless style over short-lived trends and premium materials at sensible prices, COS' considered designs - from contemporary trousers, dresses, coats and knitwear to stand-out accessories, including bags, shoes and jewellery - are modern wardrobe classics.

It's the throw-on layer that sharpens up jeans and pretty dresses alike, at home with t-shirts or cami tops, blouses or turtlenecks. One jacket, multiple outfits - easy style win.