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Selfridges Says: Fendi has created a kidswear collection worthy of The Eternal City’s coolest junior citizens, so it’s time to introduce your style-savvy youngster to Roman fashion royalty. The illustrious Italian label scales down a slew of signature styles, from FF-covered caps and shiny shell puffers to cosy cotton tracksuits and shearling teddy bear backpacks. As you explore ancient ruins and sample the city’s cheesiest pizzas, expect nods of appreciation from the capital’s trendiest denizens.
Fendi founded in 1925 is globally known for unabashed extravagance. Under the direction of Karl Lagerfeld it developed glamorous womens wear and classically tailored menswear. It consistently produces some of the most sought after ‘it bags’. See them in Vogue and Grazia amongst many others.
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