£295.00
Despite being best known for its coveted jeans, the American label FRAME is about so much more than just denim. Revered for its pared-back designs, which are easy to style, pieces like the Oversized shirt are certified classics which can be reworked time and again. Cut from organic cotton to a spacious, relaxed fit, the breezy layer is cloaked in a classic striped pattern and is finished with pearlised buttons that run down the centre.
It all started with one good pair of jeans – Le Skinny de Jeanne. The super-flattering style was soon spotted on supermodels like Miranda Kerr and Karlie Kloss, and the brand blew up. Today, Frame Denim focuses on flawless design with a European aesthetic – the French “dressed up casual” has become the label’s DNA.
As the sustainable fashion movement gathers pace, we’re shining a light on the individual pieces with eco credentials, whether that’s lower-impact natural fabrics like linen, lyocell and organic cotton, recycled fibres, or more planet-friendly manufacturing techniques. If it’s greener, it’s here.