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£79
A retro-inspired polo shirt by HUGO, cut to a slim fit in knitted cotton piqué. Designed for unisex wear, this contemporary polo features a trend-driven zip at the neck and a bold HUGO logo printed in reverse across the chest.
Founded in 1924, the German company known for its sharp suiting and white shirts is undergoing a high-fashion metamorphosis with Jason Wu at its reins. Known for his love of flourish, the designer challenges the streamlined Hugo Boss aesthetic, and the result is an accomplished mix of classic and modern with an emphasis on print and cut. See the looks in Vogue, Elle and Glamour.