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£825
It's not uncommon to see fashion houses place their logos just underneath the collar on the back of their shirts or jackets, but loewe's positioning is less ordinary. By placing the Anagram-adorned leather patch on the top of the hood, it mimics the same placement when the hood is worn down, making it a playful mix of conformity and rebellion.
For more than 150 years Loewe specialised in leather and silk. While still renowned for its expertly crafted leather goods, including its now-iconic origami-inspired puzzle fold bags, the range has grown to include a wide range of innovative luxury accessories and ready-to-wear collections that have captured the zeitgeist.