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£75.00 £50.00
"Do something nice for your butt." That's what Reformation is encouraging us to do with these jeans, and hey, we agree - well, we deserve it, right? Imbued with organic cotton (part of the brand's plans to reduce environmental impact while catering to our wardrobe, too), this pair sits super high on the waist for a form-fitting silhouette that gives way to a set wide, retro-tinged legs. Let the raw hems hang over high-top trainers or strappy sandals.
Long before it became fashionable, Reformation made sustainability cool, with limited collections of dresses, ethically-made in LA with ‘deadstock’ material. They’re still leading change, promising to be climate positive by 2025.
As the sustainable fashion movement gathers pace, we’re shining a light on the individual pieces with eco credentials, whether that’s lower-impact natural fabrics like linen, lyocell and organic cotton, recycled fibres, or more planet-friendly manufacturing techniques. If it’s greener, it’s here.
