Launching in 2005, Veja has created environmentally friendly sneakers by implementing sustainable practices in each step of the production process, showcased through these burgundy Nova trainers. They’re crafted with an organic cotton-canvas upper with a wild rubber outsole, then hallmarked with a white V-logo print. Match it with a mini dress for a summer-inflected mood.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
