Veja’s white Nova high-top trainers are crafted from organic-cotton canvas, echoing the label’s responsible ethos. They’re printed with a V-logo and framed by a toecap and serrated sole which are crafted from wild rubber sourced from the Amazon rainforest, finished with a laced vamp and heel pull which ensure an easy fit.
A cult destination for trainers, VEJA is a sustainability success story. Sourcing natural rubber directly from farmers in the Amazon rainforest, VEJA prides itself on transparency, fair trade practices and ecologically-minded agriculture, ‘infusing each stage of production with a positive impact’. Proof that style and a social conscience can co-exist.
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